Steinbeis Innovation & Management GmbH

• The first area of focus lies in growth concepts, networking initiatives, and innovation projects for clients in the public sector, with the aim of bolstering Germany as a economic area in the long term and ensuring the economy retains its international competitiveness in the future. Managing innovations is a crucial factor in this respect.
• Innovations also play a central role in the second area of focus, which involves the consulting of small and medium-sized companies. Steinbeis provides support in the entire innovation process within companies, from identification of R&D potential to market analysis, submitting applications for funding, the drafting of a business plan and the strategy, to market introduction.

• Management of collaborative networks as part of the central innovation program offered by the Federal Ministry for Economic Affairs and Energy (BMWi)
• Development of growth strategies and settling in/location concepts
  Analysis of the potential of innovation clusters; derivation of innovation Cluster
• Control of municipal marketing processes
• Implementation of strategies and flagship projects

• Concept/innovation assessment
• Financing and support of research and development initiatives
• Marketing analysis; marketing strategies
• Focusing the business strategy on an innovation-driven Enterprise
• Business planning and coaching of startups

Steinbeis Transfer Magazine

• Tracking Resources (Transfer 2/2023)
  Resource conservation in production: a key success factor
• By pooling specific core competences, we can exploit the maximum potential to innovate (Transfer 2/2017)
  An interview with Stefan Gaier, director of the Steinbeis Consulting Center for Innovation Management