Steinbeis Consulting Center Electronic Business (EB)


The Steinbeis Consulting Center for Electronic Business (SBZ-EB) offers application- and research-centric IT and process consulting for medium-sized enterprises.
We implement assignments in the form of IT consulting projects as well as applied research projects funded by industry and public bodies.
The services we provide fall into three areas:

  • Development and implementation of IT strategies for small and medium-sized companies
  • Enterprise software
    • Selection, evaluation, concept development, and introduction of enterprise software at small and medium-sized enterprises (SMEs), particularly ERP, CRM, e-business, and MDM solutions
    • Concept development and support with electronic connection to suppliers and customers
    • Concept development and introduction of business portals as central data sources for information exchange within and between businesses, including process optimization within small and medium-sized enterprises (SMEs)
  • Master data, master data quality, and business intelligence
    • Advisory services and assistance with the selection and development of processes and IT architectures aimed at providing organizational support with master data management within and between companies
    • Advisory services and support with the selection and introduction of company-wide product data management
    • Advisory services and support with the implementation of business intelligence methods and systems
  • Technology transfer and consulting
    • Consulting of small and medium-sized enterprises as part of the Business Coaching initiative of the State of Baden-Wuerttemberg
    • Implementation of national and international research projects with SMEs aimed at supporting the new technology application at SMEs on an organizational and contextual level
    • Support for SMEs in finding and selecting dedicated funding projects for contractual research and generating know-how in the field of new technology with the aim of bolstering the competitiveness of regional companies
  • Studies
    • Planning and introduction of representative studies and market surveys on behalf of business enterprises; in-house studies
    • Planning and implementation of online and offline surveys

Key Areas

  • Selection and implementation of enterprise software, particularly enterprise resource planning, customer relationship management, e-business, and SRM systems (commercial and open source)
  • Development and implementation of strategies for master data management and master data quality at small and medium-sized companies

Project Examples

  • IT strategy

    • Drafted and launched an IT strategy for Ritz Pump Factory in Schwäbisch-Gmünd
    • Developed an IT strategy for Dürr EcoClean in Filderstadt
  • Master data management
    • Optimized order processing based on consolidated master data management with the eCl@ss product for Ritz Pump Factory in Schwäbisch-Gmünd
    • Optimized order processing based on consolidated master data with eCl@ss for RMEC Schneider in Oberursel


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Friedhofstr. 13, D-74366 Kirchheim
Phone: +49 711 34208629
Management: Prof. Dr. Helmut Beckmann
(Stand: 02/16/2023)

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