Steinbeis Transfer Institute Steinbeis Management Academy Bayern

Services

  • Managing virtual teams
  • Online marketing
  • Project-related sustainability management
  • Agile organization and leadership
  • Collaboration management
  • Fundamentals of industrial goods marketing – business-to-business – marketing and sales
  • Industrial goods marketing
  • Digital manufacturing – Industry 4.0
  • Strategic management in industrial goods marketing and technical sales
  • International business with a focus on industrial goods
  • Balanced Scorecard – marketing & sales management (B2B)
  • Instruments of technical sales management
  • Key account management (B2B)
  • Global and international B2B marketing and sales management
  • Customer relationship management and e-marketing and e-sales
  • Usability and user experience
  • Tools for holistic business analysis
  • Training to become an internal management consultant

Key Areas

  • Digital marketing management
  • Digital sales management
  • Online marketing
  • Sustainability management
  • Industrial goods marketing and technical sales
  • Digital manufacturing – Industry 4.0
  • Training to become an internal management consultant
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http://www.stw.de/su/2470

Contact

Klenzestraße 27, D-93051 Regensburg
Phone: +49 172 8448217
E-mail: SU2470@stw.de
Management: Dipl.-Kfm. Josef Vogl
(Stand: 04/26/2024)

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