Steinbeis Consulting Center IPAL - Institute for People Analytics & Leadership

Services

  • Support with transformation projects relating to the implementation of HR systems, team and management development, data protection, and digital transformation
  • Realignment of performance management against the backdrop of an agile working environment
  • Success and performance measurement of communication campaigns (e.g. eye tracking)
  • Staff surveys and evaluation of occupational health campaigns

Key Areas

  • Change management and support with transformation projects in the field of HR and organizational development
  • Performance management and agile working environments
  • Team and management development
  • Strategic HR war games for developing new HR strategies (e.g. employer branding)
  • New HR systems
  • People analytics
  • Eye tracking

Project Examples

  • Realignment of performance management against the backdrop of a changed agile working environment
  • Strategic HR war games for developing an employer branding strategy
  • Team building and change management during the restructuring of business divisions/departments (“new work”)
  • Performance assessment using eye tracking:
    • Employer brand advertising campaign
    • Trade show stand
    • Business websites (homepage, kununu, Xing, Instagram)
    • Wanted ads
  • Staff surveys
QR code
http://www.stw.de/su/2311

Contact

Rotebühlstraße 95, D-70178 Stuttgart
Phone: +49 711 50079890
E-mail: SU2311@stw.de
Management: Prof. Dr. Maren Lay
(Stand: 12/13/2022)

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