Steinbeis Transfer Center

International Management at the Pforzheim University of Applied Sciences

Schöttlestr. 2
D-70597 Stuttgart
Phone:	0171/5368998
Fax:	0711/3275475
E-Mail:	SU0610(keenAffallpostatkeenAffallpost)stw.de

Support and consulting for medium-sized companies during international expansion
Analysis and market research in Europe, North America and Japan
Seminars and workshops for companies and other organizations

Support for medium-sized companies during international expansion
Analysis of international markets and competitive conditions
Development of concepts for international markets
Supervision during the implementation of marketing concepts, especially in the United States and Japan
Development of regional economic development concepts

Development of an internationalization strategy for a medium-sized company and support with implementation
Analysis of client needs in a variety of countries and planning of efficiency improvements using an intranet and the Internet
Planning of pricing policies in international markets (euro pricing) and introduction at local subsidiaries
Analysis of industrial sector strategies aimed at internationalization
Planning in economic regions and international marketing of business zones

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