Steinbeis Transfer Center East-West Joint Ventures

• Consulting on business opportunities in Central and Eastern Europe
• Organization of effective sales partners
• Setting up of research and development partnerships
• Development of investment concepts
• Recruitment of engineers and skilled workers to work in Germany
• Forging contacts with decision-makers in business, politics, and local administration

• Current and future sales markets in Central and Eastern Europe
• Successful production abroad
• Efficient supplier development
• Technology transfer based on demand
• Intercultural project management

• Location evaluation in preparation for a direct investment in the metal processing industry: comparison between Bulgaria, Poland, Romania, Slovakia, the Czech Republic, Ukraine
• Search and selection of a production partner in Romania for manufacturing plastic parts for a German injection molding company; preparation for acquiring a majority share of equity of the Romanian partner
• Analysis of the Romanian supply market on behalf of a large German company in order to answer demand for plastic and metal parts. Follow-on project: analysis of Ukraine as a supply market.
• Preparations for a German mechanical engineering company to enter the Romanian market for surface coating machines and water treatment plant
• Search for and selection of distributors in Romania for machines produced by a German mechanical engineering company
• Search for and selection of suppliers and production partners for producing metal parts for a German mechanical engineering company
• Search for and selection of a distributor in Romania for a German producer of wall clocks and table clocks
• Search for and selection of a joint venture partner for the production of printed materials in Romania; securing of EU funding
• Staff training for a large German company in preparation for a work assignment in Romania
• Recruitment of a CEO for the subsidiary of a German company in Moscow
• Recruitment of engineers in Eastern Europe for a German automotive company

• Sustainable development of the village of Mitreni in Romania - involvement in project management courses at a German university; business degree
• Specialist support and involvement in the planning, preparation, and running of meetings for business leaders:
• German-Belarusian cooperation meeting in Minsk (all sectors of industry)
• German-Romanian cooperation meeting in Bucharest (municipal services, IT)
• Advisory services for chambers of industry, trade, and agriculture in Calarasi, Romania, looking at the funding of small and medium-sized companies through the development of international partnerships
• Management of technical assistance for the two-year PHARE program looking at technology transfer and quality management in Romania
• Advisory services for small farms on financially viable orchard operation
• Setting up of a model center for television education used in vocational training in Ukraine

Steinbeis Transfer Magazine

• Presence, pragmatism and perspective for sustainable cooperation (Transfer 1/2026)
  Transfer under extreme conditions: How companies can identify viable entry points in Ukraine today
  
  In this project contribution, Jürgen Raizner explains how companies can establish sustainable business engagement in Ukraine despite wartime conditions. He highlights phased market-entry strategies, strong local partnerships, and UNIDO-supported pilot projects that reduce risk, support international standards, and create long-term opportunities within Ukraine’s ongoing economic and infrastructure transformation.
• Strategic foresight in foreign production (Transfer 3/2024)
  Steinbeiser Jürgen Raizner advises companies on how to internationalize their business